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About us ?

Imprevu is a human-sized, flexible, artisanal, and ethical company. An established, fresh and contemporary Belgian independent and international fashion brand, born from an impulse. Unforeseen, involved, responsible and inspired. Its limited series and its capsules stick to the seasons, cross the trends and come back, timeless and transmissible.


Supported by a network of motivated artisans, Imprevu's philosophy is based on constant attention to ethics and quality, interpreted in original prints and served by bright colors full of optimism and fantasy. Each season, the House creates cross-sectional feminine pieces, adding a touch of humor with pop and shock slogans. One mini capsule per month, to guarantee the exclusivity of limited edition ... and to maintain desire.

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Vous cherchez un magasin efficace pour votre nouvelle collection ? Imprevu a la solution !


Store Locator

Discover IMPREVU in store

With 170 points of sale, in Belgium of course, in Ireland, in France (at Le Bon Marché in Paris), in Switzerland, in the Netherlands and online, you will easily find a partner store.